Cookie usage policy
Last updated: 12.08.2025
This Cookie Policy explains what cookies are, how we use them on our website, and your options regarding their use.
1. What are cookies?
Cookies are small text files that websites store on your computer or mobile device when you visit them. Cookies allow the website to recognize your browser, remember your settings, and facilitate interaction.
2. How we use cookies
Bear & Merlin uses cookies to:
- Enable basic webshop functionalities (e.g., cart, checkout process)
- Remember your preferences and choices (e.g., language, currency)
- Improve website functionality and performance
- Analyze traffic and website usage
- Tailor offers and ads to your interests (with your consent)
3. Types of cookies we use
3.1. Necessary cookies
These cookies are essential for the website to function and cannot be disabled. Without them, the webshop cannot operate properly (e.g., adding products to cart, security settings).
3.2. Functional cookies
Enable the webshop to remember your selections and provide personalized features (e.g., remembered login, preferred language).
3.3. Analytics cookies
Collect anonymous data about visitors to help us understand how users interact with the website (e.g., Google Analytics). Used solely for improving functionality and content.
3.4. Marketing cookies
Used to track visitors across websites for relevant ads and offers (e.g., Google Ads, Meta Pixel). Only used with your explicit consent.
4. Third-party cookies
In addition to our cookies, we use third-party cookies for:
- Analytics (e.g., Google Analytics)
- Advertising and remarketing (e.g., Google Ads, Meta Pixel)
- Social media integration (e.g., Facebook, Instagram)
These services have their own privacy and cookie policies.
5. How long we keep cookies
- Session cookies – Deleted when you close your browser
- Persistent cookies – Remain stored on your device until they expire or you delete them manually
6. How to manage cookies
You can decide whether to accept or reject cookies that are not necessary for the webshop to function. You can change your cookie settings:
- Through the banner/cookie settings on our website
- In your browser settings (delete, block, or limit cookies)
Disabling necessary cookies may affect webshop functionality.
7. Changes to the Cookie Policy
We reserve the right to modify this Cookie Policy. Any changes will be posted on this page with the effective date.
8. Contact
If you have any questions about this Cookie Policy, please contact us at:
